Many a times a sport in this country undergoes serious degeneration and gets swallowed in the mediocrity of the administration of our general affairs as a State. It is true we can continue moaning about this and sing to the birds till heaven come but nothing changes.
|Pres Obam hoops – www.guardian.co.uk|
It is with this in mind that some of the administrators in the game of Basketball have decided to change the perception of the game and give it a slow but gradual ‘rise from the ashes’. This process started sometime last year when the Kenya Basketball Federation experimented with the Friday Basketball games which became a favourite for those fans who were looking for alternatives in sports entertainment.
Though the Friday games eventually started attracting less crowds ( the idea was being disputed between the federation and a local entertainment company the latter which wanted to own the rights and larger parts of the revenue and not entirely for the interests of the game), this idea can be explored if fine-tuned and well-thought out.
Coming into the 2013 season, the Federation has been in talks and arrangements in place to screen live games from one or two venues as may be decided by the pay TV channels. This is one big shot in the arm that would go a long way in changing the way the viewed in the country. TV does wonders to a sport which is able to organise and attract favourable crowds and audience both ‘online and offline’. It would also attract some form of revenues in advertising and promotions which the Federation can use to rebrand and gave the game a new face.
Talking of online, there is also a new magazine developed by basketball enthusiasts who also felt it is about time to talk about the game in its entirety, challenges and all. Titled “Inside B’Ball” it seeks to reach a growing number of sports fans who consumer their dose of sports online. It will also give the game of basketball a wider reach that it has been yearning for. It also good for the Federation to work closely with such entrepreneurs who will offer commercial assistance on ways to generate ideas and revenues for the game.
It’s now for Kenya Basketball Federation to start engaging corporate firms and the Government where necessary to ensure that they get better infrastructure across the country – venues, training areas and exhibition areas. This can start with a refurbishment of the Nyayo Gymnasium – the place is need of a serious paint job, better lighting, sound systems and a scoreboard. The court and its surroundings also need a touch and markings to ensure it fits to world standards. It was embarrassing in 2010 when the venue hosted the Street Basketball exhibition games and there was a leak on the roofs.
The only venue which fits the bill is Kasarani multi-purpose gymnasium which is slightly away from town and might not be able to attract crowds as yet due to its proximity and accessibility. Other venues such as the Makande gymnasium in Mombasa would need expansion and better markings to ensure better experience for players and fans alike. Kisumu and Nakuru and any other major towns should look to developing indoor venues for such sports and this will offer alternative forms of entertainment and engagement with the youth.
|College Basketball in Kenya – www.basket-in-africa.blogspot.com|
Another mention should be the Zuku sponsorship of the Universities and Colleges Basketball League (UCBL). Back in the late 1990s and early 2000s, this league was very competitive and saw 2-3 teams from qualify for the national Premier League. This should be followed through by Kenya Basketball Federation to see that they separate college and university teams from the semi-professional and corporate-sponsored teams. This way it will be easier to have a purely professional league and one that has learning institutions. The two would serve a complimentary role with one being a feeder to the other. We have seen that work successfully in more developed leagues such as the NBA and the NCCA College Basketball in the United States.
Finally, NBA is making in-roads into Africa and it’s about time that Kenya got a player or two representing a team from this famed league. There is a liasion office in South Africa closely watching what activities Kenyan basketball is undertaking. There are also the equally well-developed European Leagues in countries like Spain, Greece to name but a few which can come and recruit our talent and offer exposure to our players to the international game.
Can this be the rebirth that Kenyan Basketball has been yearning for?